Update on coldfusion's misappropriated obituary

Posted At : May 25, 2007 3:50 PM | Posted By : Jon Hirschi
Related Categories: Coldfusion Programming

Apparently the ColdFusion and Cobol communities generated enough feedback to warrant a follow up article.

http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9021399&pageNumber=1

I can't believe that i'm even reading the drivel (meaning the original article) but there it is.. I did, and i'm even commenting on their followup. It's hard to get really angry about this stuff because it seems like these rumors go around every once in a while.

[me at the watering hole] : Hey Joe, did you hear that you're a dinosaur?
[Joe] : What again? The doctor already gave me a cream to clear that up. Why can't people just let me live in peace? [Joe goes stomping off ]
[me] : touchy.....

Anyway. It sure would be nice not to have to keep explaining the business decision but results is what matters.... and ColdFusion delivers. I've been able to put apps together faster using ColdFusion than what it has taken to do a similar app in a different language. I really enjoy working in ColdFusion and FLEX (my two favorite languages/environments at the moment). In my experience in the job market, the demand is there and as long as Adobe keeps working the magic and keeping coldfusion relevant, it'll still be there.

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Alex Hubner's Gravatar Adobe, it's time to wake up and show some marketing skills. The community or their evangelists (Forta et all) can't handle the fight alone.

This is not the first time it happens nor will be the last. The "specialized" press has an enormous influence over consumers. This is very bad for ColdFusion, very bad.You guys should be advertising ColdFusion more than ever. Otherwise ColdFusion will always be a dying technology for people who never heard of it.

It's also a good idea to *really* try to make ColdFusion more popular, which IMHO include a licence prices review and large investments on the shared-hosting market. The hosting companies are key to the success of a server-side technology such as ColdFusion (why develop with ColdFusion if I can't find hosters and similar prices as other technologies such as PHP and ASP.NET?).
# Posted By Alex Hubner | 5/25/07 9:00 PM
Jon Hirschi's Gravatar Well said. Alex. I definately look forward to scorpio coming out. It will allow Adobe an opportunity to get out there and market their products. There really hasn't been a lot of marketing been put behind coldfusion as of late, but then there haven't been a whole lot of opportunities to generate buzz around it either. I think most of the marketing that Adobe has put in has been towards their other products (and they've had some great launches -FLEX, CS3). One of the more positive things that has come out of the Adobe/ Macromedia merger has been more of a focus on building the community. Some of the things that went away when Allaire was bought out by Macromedia are coming back under Adobe. I really think we can look forward to stronger community support and more time spent trying to get the grass roots behind it. That's where you really get the buzz. Some of the new things that they have planned for coldfusion are pretty neat (if you've listened to Ben Forta's presentation and read the postings out there about it). This push to make coldfusion even more relevant to the enterprise is, in my opinion some of the things that are going to sell it. All of the extras that you would have to pay extra for in other programming languages (ie mail support for .net, image support, etc).

Any way, yeah, these are things we know and I think that we have good things to look forward to when the Adobe marketing wagon gets rolling.
# Posted By Jon Hirschi | 5/25/07 9:59 PM
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